Archive - Ask Jupiter

When your Instagram strategy doesn't match your business goals (a lovingly brutal self-audit)

Ground Control to KP 02: Auditing my IG feed (spoiler alert: it’s outdated)

Aug 12 •

11:25

July 2025

About the cobbler's kids' shoes...

Watch now | About the cobbler's kids' shoes... Featuring explanation of the 9-grid, how it's changed over the years, and my unique approach (Content…

Jul 31 •

8:10

Stepping down as mayor of Doesn’t-Practice-What-They-Preachville

A new series on treating myself as my own client (and overhauling my 9-grid)

Jul 23 •

May 2025

Ask Jupiter No. 9 - 'I hate all of my content ideas, now what?'

To reheat or not reheat your own social media nachos

May 21 •

April 2025

Ask Jupiter No. 8 — Should I make my IG feed a 9-grid?

Exploring what the heck a static feed is and whether or not you should create one

Apr 3 •

January 2025

Ask Jupiter No. 7 — ‘As a leftist, should I abandon my Meta accounts?’

Should I Stay or Should I Go by Clash except it’s about Instagram.

Jan 30 •

Ask Jupiter No. 6 — ‘How the heck do I migrate my audience?’

Pre-TikTok ban and post. Here are tips to migrate your audience that don't include "beg on your hands and knees."

Jan 13 •

November 2024

Ask Jupiter No. 5 - ‘How do I show up on social media while it's constantly changing?

Don’t let Shiny Object Syndrome distract you from what really matters, a brand voice even ChatGPT cannot copy. PLUS a Gay Friday special.

Nov 29, 2024 •

September 2024

The Social Media Gospel according to Jupiter

KP's Commandments™️ for Posting

Sep 17, 2024 •

August 2024

Ask Jupiter No. 4 — 'My helicopter founder won't let me do my job!'

Unfortunately, managing your boss' ego and their control issues is a staple in the marketing industry. Let's talk about the ways you can get around it…

Aug 22, 2024 •

Ask Jupiter No. 3 — ‘How do I get my job to be more progressive?’

The classic marketing advice is “it doesn’t matter what you think, it matters what the client thinks!” and to that I say "No ❤️"

Aug 6, 2024 •

July 2024

Ask Jupiter No. 2 — 'SOS! How do I talk to multiple target audiences?’

People contain multitudes and so does your business

Jul 11, 2024 •

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